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Go To Market Strategy for Growth

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My team & I work with business leaders and their marketing team(s) to identify effective go to market strategies for their organisations.  Teams align around a plan with sufficient market opportunity to satisfy growth  - and profit - ambitions.  

You'll know how to position your organisation for growth, informed by:

  • Your growth gaps. Current marketing and sales performance vs. ambitions.

  • Why your clients really buy from you (often not what you think/are marketing).

  • Best territories, sectors, solutions; client characteristics / scale.

  • Buyers’ KPIs.

  • Barriers that you must help buyers overcome if they are to buy from you. 

  • Key buyer decision makers and what they must believe to buy from you.

  • Competitors. Who you've to beat.

  • What competitors are saying…so your business can stand out by being distinctive.

  • How your clients would sell your product(s) and/or service(s).

  • How to favourably talk about your business in the current economy.

  • Quick wins and longer-term growth actions.

  • Budget implications and timescales.


Time: This three stage process (Diagnosis, Strategy, Implementation) takes four to six weeks. Your team will be fully engaged in a process which has a focus upon sharing outcomes and building team alignment. 


Price: £10500

''Working with Alan Thorpe has exceeded our expectations - he identified the flaws in both our digital presence and our tactical activities and illuminated a growth path by delivering a strategic blueprint. I’m confident we will achieve our growth projections as a result.''

Michelle Fiegehen, Chief Executive Officer - Yempo Solutions

Does your business struggle to consistently engage core prospects and win leads you want? 

Do you have lots of competitors? And suffer from price led competition?

Does your business regularly bid for 'almost fit' opportunities? And struggle to convert them?


 Outcomes for Sports Data Services:

  • A successful trade sale to PMY Group.

  • Double client numbers Premier League Football clubs and Sports National Governing Bodies.

  • Accelerated closure of prospects; higher close rates.

  • Growth of existing clients.


‘’3VT secured us the outcomes we wanted when we began to look at how to scale. We’ve been able to align with, and take advantage of, market demand. All achieved in a fuss-free, effective, manner.’’

Colin Rickard, Commercial Director, Sports Data Services.

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